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social media banners Digital Design, Mixed Media, Social Media Content, Social Media Graphics

Crafting Engaging Social Banners

Client: Pounce Agency
Year: 2023
Role: Design
Project Link: View

Driving engagement and brand awareness through impactful visual design.

Driving engagement and brand awareness through impactful visual design.

This portfolio piece showcases my ability to create compelling social media banners that resonate with target audiences and drive results. Working at Pounce Agency, I created banner campaigns for diverse clients like 12 Grains and Bluecat, leveraging my expertise in design and my understanding of each brand’s unique identity.

12 Grains

Skills: Digital Design, Typography, Graphic Design, AI Image Creation
Software Used: Figma, Photoshop, Illustrator

For 12 Grains, I incorporated stock images of people on their journeys, adding a personal touch and creating a sense of connection with the audience. This unique approach helped the banners stand out from the competition and fostered a deeper engagement with the brand’s message.

Bluecat

The Bluecat campaign involved adhering to strict brand guidelines while integrating their distinctive shapes and colors into the banner designs. This meticulous approach ensured that the visuals accurately reflected the company’s identity and conveyed a strong sense of trust and professionalism, essential qualities for a security firm.

Driving Engagement and Results

The banner campaigns I worked on achieved remarkable success, with significant increases in engagement across various social media platforms. This positive outcome not only validated my design skills but also highlighted my ability to create visually appealing and effective marketing materials that resonate with target audiences.

This project marked my first foray into banner design using new platforms in over a decade. The successful results were both gratifying and encouraging, reaffirming my passion for design and my adaptability to industry trends. I am eager to continue exploring new creative avenues and delivering impactful results for my clients.

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The Work of Diego De Nicola © 2025